Community Connections

Empowering the communities we call home

CU Financial Management is a community-driven organization committed to strengthening the places we call home. 

How CU Financial Management gives back

When partnering with organizations, sponsoring programs or donating to local causes, we look at how they align with our three areas of focus: financial literacy, equal opportunities and community need. 

Financial Literacy

Financial literacy

We believe that by sharing our expertise and supporting financial literacy programs and initiatives we can make a tangible difference across Atlantic Canada. 

Equal Opportunities

Equal opportunities

Improving access to skill development programs and educational opportunities for youth and equity-deserving populations is essential to the success of our communities. 

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Community need

We support local grassroots organizations on issues of great need within our communities — such as food security, poverty reduction and disaster relief. 

Our partnerships

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Windmill Microlending Fund 

We’re passionate about supporting the growth of the Atlantic Canadian economy. We’ve partnered with Windmill Microlending to provide affordable loans to skilled immigrants and refugees who bring an abundance of talents and experiences that help our economies thrive. This funding supports our communities by addressing and filling gaps that exist in our local economy and salesforce. 

Windmill also matches our team members with program participants to mentor them as they begin their professional journey in Canada. 

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First Tee Logo

First Tee

Sports and recreation programs build invaluable interpersonal skills and confidence in our youth, but many programs are financially out of reach for lower-income families. 

CU Financial Management has partnered with First Tee as their Atlantic Canadian Regional Sponsor to support programs that level the playing field’ for all youth. 

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Our bursary program

Providing financial assistance to post-secondary students helps close the achievement gap. CU Financial Management believes in the impact providing a helping hand to emerging leaders at the start of their careers can make in our communities and economies. 

We award four bursaries (one in each Atlantic Canadian province) at accredited universities or colleges for first-year or returning students. 

Learn more and apply

NEW Bursary

Our financial giving

Poverty reduction

The Atlantic Canadian provinces have among the highest poverty rates in Canada, with inflation and cost of living increases exasperating the issue.​We support food security organizations and projects to address this area of need. 

Disaster relief

The impacts of climate change have brought more devastating storms and weather-related disasters to our region. Given the increased frequency and severity of these events, we support our communities through emergency response and relief agencies. 

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Supporting our team in giving back

Employee volunteer days 

Improving the communities we’re a part of is one of our core values. We know that each member of our team has a cause that’s close to their heart, whether it’s giving their time to volunteer at their local food bank or sharing their expertise on the board of a local non-profit. To support them in giving back to their communities in a meaningful way, we offer paid volunteer days. 

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Community Champion Award

Annually, we celebrate a colleague whose dedication to community service has been exemplary. The award includes a $500 contribution to a charity selected by the honoree.

This year’s Community Champion award goes to David Collins. David chose to support Threads of Life: Association for Workplace Tragedy. This noble organization provides assistance to families affected by workplace fatalities, life-altering injuries, or occupational diseases. David’s personal connection to this cause dates back to a life-altering injury he sustained at the age of 16.

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